support the financial viability and sustainability of small, immigrant- and BIPOC-owned food retailers;

improve the infrastructure of small, independently-owned food retailers so they can expand their offerings of fresh food;

strengthen connections between local food producers and community retailers; and

promote local residents' awareness and patronage of local food retailers.

Increasing the number of residents who purchase food from small, independent, and/or immigrant-/BIPOC-owned food retailers;

Reducing transportation barriers and time spent getting to a distant grocery store because people are purchasing food from the markets near where they live; and

Increasing sales and make sure that these important food markets continue to operate in our community.

We provide business coaching and connection to resources, including modest funding to make store improvements necessary to offer more fresh food, such as fruits and vegetables.

We connect small food markets to financial and business resources to lower their costs of operation and improve their business viability.

We help small food markets with signage, promotion, and storytelling to attract new customers in the neighborhood.